ABOUT THE DEPARTMENT

After establishing in 2020, Department of Marketing, Jatiya Kabi Kazi Nazrul Islam University (JKKNIU) started its academic journey with a total of 25 students for the academic year 2020-2021. The founding chairman of this department is  Professor Dr. Soumitra Sekhar, ex-vice chancellor, Jatiya Kabi Kazi Nazrul Islam University (JKKNIU).

Currently, this marketing is a small family of 86 members with 4 teachers, 2 employees  for office maintenance and 80 students.

 

Objectives:

§  To equip students with a strong foundation in marketing theories, concepts, and practices, enabling them to analyze and solve real-world marketing problems.

§  To develop students' creative and analytical thinking abilities, encouraging them to generate innovative marketing strategies that address evolving market dynamics.

§  To cultivate a sense of social responsibility and ethical awareness in students, emphasizing the importance of sustainable and responsible marketing practices.

§  To provide students with opportunities for practical experience through internships, industry collaborations, and hands-on projects, enhancing their readiness for professional roles.

§  To foster a global mindset in students, enabling them to adapt to diverse cultural contexts and effectively engage in international marketing activities.

§  To promote research and scholarly activities among faculty and students, contributing to the advancement of marketing knowledge and its practical applications.

§  To facilitate continuous learning and professional development for both faculty and students, ensuring they stay updated with the latest trends and innovations in the field of marketing.

§  These statements reflect the Department of Marketing's aspirations and commitment to nurturing well-rounded marketing professionals who can make a positive impact on society and the business world.